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Benefits of Retail Analytics: Optimizing Strategies using Consumer Data

  What is Retail Analytics? Retail Analytics is the process of collecting data through various means, like online footprints of visitors on an e-commerce website, feedback forms, point of contact during a purchase at a brick-and-mortar store, etc. and then analysing this data to get helpful insights that are either predictive in nature or is […]

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How to get coupons for online retailers?

According to a report, 74% shoppers in UAE, use online platforms to shop. The market of UAE is highly competitive in terms of discounts, offers and coupons. Shoppers indulge greatly in looking for the best offers and monitor them closely. Serious shoppers find ways to get the best deals possible. Amidst the inflation, consumers have […]

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What Are Business Analytics And Business Intelligence?

Businesses today need to gather better insights for analysis and comprehend its value via the interaction of the customers. This is where companies need practical business intelligence and analytics. BI is a platform of technology-driven solutions that analyses the data and gathers actionable information that allows businesses to make informed decisions with predefined reports and […]

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Need For Business Intelligence And Analytics In 2021

What Is Business Intelligence? In general, Business Intelligence or BI is a broader concept that encompasses different methods and processes aimed at developing data analytics, data visualization, data mining, and data reporting within the organization. Here is the definition of BI which is much more specific.   BI or Business Intelligence software is defined as […]

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How Customer Intelligence Tools Helps Businesses

“Gathering intelligence” may sound deeply fascinating; like in the movies, but various marketers specialize in collecting customer intelligence. You may be thinking ‘why?’. Because at the moment it is the buyers market and the customer has become more empowered now more than ever. According to a recent study by a leading technology consultancy firm, out […]

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Why Retail Analytics Solutions Are Necessary

The retail industry has become more competitive now than ever, and the only way further is the effective use of technology resources and customer data to drive more footfalls into the retail outlet and boost business. Let us check out the 5 top reasons why retail analytics platforms are imperative for the growth and sustainability […]

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How Business Intelligence Support Decision Making

Do you want to know how business intelligence companies help with effective decision-making? Here are the top factors where business intelligence and analytics help with effective decision-making for the business. Better Decision Making In Sales: Business intelligence that is specific to the industry enables businesses to discover comprehensive trends in sales based on the preference […]

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4 Features to be Considered for Bi Reporting Tools

How Does Bi Reporting Work? The BI reporting tools exert and analyze data from different sources of the company available on the premises as well as over the cloud. The BI reporting tool could identify other data measurements such as revenues, sales, inventory count, etc., and implement it to various dimensions like purchase order, date, […]

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Questions to Ask While Evaluating BI Software

There is no shortage of enterprise intelligence in the market. It is observed that companies who made intelligent use of their data experienced better growth as compared to those who didn’t. There are ample amounts of business intelligence tools in the market which makes it vital for businesses to filter out the options and choose […]

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How to get started with Brand Analytics

The most important thing to run a successful business is to have a clear and differentiated brand story. A stern ideology and brand story can only be achieved by extensive market research and strong principles. The second most important thing that will ensure that you never run out of business is to make use of […]

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